Making of the new Ralph Lauren flagship store in Paris, Boulevard Saint-Germain

Ralph Lauren recently opened a new flagship store in Paris, situated on Boulevard Saint Germain. The 23,000 sq. ft. space caters to most of Ralph Lauren's staple collections as well as watches, accessories, and even a restaurant whose "raison d’etre" is to serve the best burgers and brunches in the city. Sporting a classical façade rich with carvings and, on the interior, parquet floors and timbered ceilings, the building has been restored over four years to recreate the grandeur of the period when it was built...The brand's storied tradition looks to be carried on into this new space, which celebrated 47 years of history under Ralph Lauren's belt.

Ralph Lauren Paris


173 Boulevard St.
Germain, 

75006
 Paris

Frozen Yoghurt madness

Snog (a colloquial British term for "kiss") was the first frozen yogurt brand to hit British shores and Snogging mania has swept the island nation with its bold name and brand concept. The quirky but inviting environment was inspired by "The Eternal Summer;" to make customers feel positive and put a smile on their faces......Fancy a snog?

or maybe...

Yummo Yogurt and Smoothies....The interior of this self-serve yoghurt and smoothie shop is modern and casual. The fun and friendly nature of the Yummo logo makes this brand accesible. The logo is applied to the brand's stationery, T-shirts, and packaging and is an important feature of the interior design.Self-service has never been so much fun before....

 

 what is your choice?...

Mini lighting "seminar"

Decorative lighting is something like "architectural jewellery", with that in mind I came across three light fittings that are wonderfully weird but that can transform a space into something completely out of the ordinary. The central concept of good lighting is that a change in the light will affect a change in our moods and experience.We should carefully choose the correct light fittings for any space because light can define movement within a space, expose colours and textures.

AFROMOSIA LUMINA BY INTERIOR ADVENTURES FOR REAL

COFFEE-LIGHT BY ANTHOLOGIE QUARTETT

WOOSTER BY  JAKE PHIPPSH

H&M Home collection

H&M has just launched its HOME collection in the UK. It's time to give our homes an H&M update.The fantastic new home textiles concept is inspired by the latest catwalk trends, featuring gorgeous fashion-focused pieces with nods to Parisian 20s glamour and 40s utility chic styling. From gorgeously girlie cushions, to dressing gowns, and tablecloths - there's a homewear style staple to suit everyone!

Jean Paul Gaultier for Roche Bobois

Roche Bobois unveils an exciting new collaboration with fashion icon Jean Paul Gaultier

In celebration of its 50^th anniversary, Roche Bobois is delighted to unveil an exciting collection of furniture designs created in collaboration with Jean Paul Gaultier, France’s most revered and much-loved ‘enfant terrible’ of the fashion world. Reflecting Gaultier’s trademark originality, playfulness and wit, the new designs will delight and entertain while also impress with the meticulous attention to detail found in the craftsmanship and construction of each hand-finished piece.

When asked to compare the processes of designing clothes to designing furniture Gaultier explains:

“I only know how to design clothes, so in a way I ‘dressed’ the furniture.”

A further evolution in the long-standing core expertise of Roche Bobois in fine upholstery the collection offers a celebration of high glamour.

Mah Jong

Modular elements: hand-made padded seat cushions, backrest cushions and corner units. Headrest mechanism for straight, optional.

Seat cushion: L. 95 x H. 19 x P. 95 cm

Backrest cushion: L. 95 x H. 53 x P. 40 cm

Mah Jong floor cushions from £ 895

Mah Jong

 

Impressively different and unique Hotels'

Inntel Hotels Amsterdam Zaandam Zaandam, Netherlands

 Just twelve minutes on train from Amsterdam, Zaandam was the world's first area of industry and, thanks to Dutch architects-WAM architecten, it's rich history is being translated in a thoroughly modern way with their fantastically unique design for Inntel Hotels' new property. Using the iconic green wooden houses of the Zaan region, and the assumption that a hotel is your temporary home,as inspiration - Wilfried van Winden has created a truly unique structure by creating the illusion that various examples of these traditional houses, ranging from a notary's residence to a worker's cottage, are randomly stacked upon one another...

Hotel Viura Villabuena de Álava, Spain

Like a cluster of ripe grapes or a hunk of mountain dirt, this Rioja escape is a tightly knit but haphazard mass of individual forms—a stunning foil to the 16th-century church that stands beside it. The owners, architects Joseba and Xabier Aramburu of the firm Designhouses, made good use of the structure's shapes, merging inside and out with exposed concrete walls, floor-to-ceiling windows, and the occasional private terrace that overlooks the Sierra de Cantabria hills. And there are plenty of other design-circuit landmarks nearby: Zaha Hadid's pavilion at the López de Heredia vineyards, Santiago Calatrava's wine-making complex for Bodegas Ysios, and, yes, Frank Gehry's Guggenheim Museum.

The Betulla store in Rome

Carola Vannini is an interior architect based in Rome. Her approach to design stems from her diverse international experiences and respect for the use of existing contemporary architectural languages. Her design strikes a balance between the best of old and new.

The Betulla store is a wide space where fashion meets architecture. Clothes, colors and materials all melt in order to create a magic flair that reminds of northern lands. Grey concrete and rough wood, cover the walls while contrasting with the floor’s total white. Clothes are hung on an iron structure and look like precious sculptures emphasised by the rough walls veneering.How beautiful?